About
Call the work what it is
A plain name like Dripping Springs tells you what's there. Website design for a trade can work the same way. Someone with water under the sink wants leak repair, not complete plumbing solutions, and a page that says leak repair uses the words they'd use.
I'm Carter, a website designer who works from the names of your jobs. In setup, you type each service the way you'd say it to a customer, like drain cleaning, a panel upgrade or tree removal. No copy team at a web design company rewords them. They come straight to me, and I write your pages around them. Your own photos show the work.
I'm based in Austin and build websites for home service businesses wherever they are. It all happens online, so working together is easy from anywhere.
See a site I built
A sample site for a made-up pool company

Pecan Street Pools Sample business
Pecan Street Pools is a made-up Austin pool company, built the way I'd build yours: a call button on every phone screen, pages for the main services and a quote form.
One lot on Mercer Street
From livery stable to garage
Mercer Street was Dripping Springs' main street, and the old Austin to Fredericksburg road ran along it. Its downtown is now a National Register historic district, and the nomination goes through the buildings one address at a time.
Take 380 Mercer Street. A livery stable stood there as early as 1884. W.S. Garnett Sr. bought the place in 1904 and kept the livery going, with a blacksmith shop next door. About 1925, he built a gas station and garage on the site, and Bill Garnett Jr. later ran the garage.
Same lot, different work, as what people needed changed. Trades still shift like that. A plumber takes on water heaters, an HVAC company adds duct cleaning, an electrician starts putting in EV chargers. The name on a service page only helps while it's true. When your work changes, tell me, and your pages change with it.
What every site includes
Small business website design that brings in calls
Get found
- Built for Google, with basic SEO
- Pages for your main services and towns
Get calls
- A call button on every phone screen
- A quote form that sends leads to your email and your portal
Look trustworthy
- Your own photos
- Your real Google reviews, shown with your OK
- Your colors
Hosting, upkeep and your own domain: included.
How it works
1Start
I talk with you about your business and what you need.
You pick a plan and pay by card or bank account.
2Build
You fill in a short, easy setup in your portal, and I build your site from your answers and your photos.
You review your preview, with one round of changes.
3Grow
I launch your site on your own domain.
Your portal keeps your leads, your edit requests and your messages with me.
Reasonable small edits are included, like new text, hours, prices, photos or a new service. Bigger jobs, like a new section or a redesign, are quoted first.
Plans and prices
Month to month. Cancel any time.
If your calls start on Google Maps, Website + Google is the plan I'd pick. It adds Google profile care and review requests.
Every plan includes
- Your website, designed and built for you
- Hosting and upkeep
- Reasonable small edits
Website
$197/month
Website + Google
$297/month
- Google profile care: 2 posts with photos a month, every review answered
- Review requests to your customers
Website + Voice AI
$297/month
- Voice AI: answers the calls you miss, takes the details and sends you a summary
Best value · save $100 a month
Full Service
$347/month
- Google profile care: 2 posts with photos a month, every review answered
- Review requests to your customers
- Voice AI: answers the calls you miss, takes the details and sends you a summary
| Website$197/month | Website + Google$297/month | Website + Voice AI$297/month | Full Service$347/monthSave $100 a month | |
|---|---|---|---|---|
| Your website, designed and built for you | Included | Included | Included | Included |
| Hosting and upkeep | Included | Included | Included | Included |
| Reasonable small edits | Included | Included | Included | Included |
| Google profile care: 2 posts with photos a month, every review answered | Not included | Included | Not included | Included |
| Review requests to your customers | Not included | Included | Not included | Included |
| Voice AI: answers the calls you miss, takes the details and sends you a summary | Not included | Not included | Included | Included |
No contract: billing stops at the end of the month you've paid for. You pay by card or bank account.
Questions
When your business changes
I've stopped doing one kind of job. Can it come off my site?
Yes, and it should. A homeowner who reads about that service may call you for it, and then you're turning work away on the phone. Tell me which one to drop, and I take it off your site, along with any photos that only show that job. What's left is work your crew still does.
If my pool company starts building pools, not only cleaning them, do I pay more?
Not for the new service. Pool building goes on your list like any other job, with your photos of pools you've built. That's one of the reasonable small edits every plan includes, and plans start at $197 a month. A whole section just for your builds is a bigger job, so I send you a price for it first.
My customers know my business by a shorter name. Which one goes on my site?
The one customers know, as long as your truck and your invoices use it too. Setup opens with your business name, and you can change it there before I build. Then keep it the same everywhere, your Google profile included. Google asks for the name you really go by, used the same way on your signs, website and paperwork. That way a homeowner in Buda or Bee Cave who sees one knows the others.
My dad started this business. Can his old photos go on my site?
Yes, if they're yours to share. A phone snapshot of an old print works: the first truck, or your dad on a job. Add it in the photos step of setup, next to shots of the work you do now. The optional few lines about you can say who started the business. Old and new side by side tell a homeowner in Dripping Springs or Wimberley this trade runs in your family.
Contact
Let's talk.
Tell me a little about your business and I'll get back to you myself.
Or email CarterFletcherWork@gmail.com
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Areas I serve
Central
North
Northwest
West
South
East